Batman’s Wayne Foundation

Mego Wayne Foundation

Mego Wayne Foundation Advertisement from 1977

We were lucky enough to unearth this Mego ad to the toy trade announcing their latest (at least for 1977) addition to the World’s Greatest Superhero line The Wayne Foundation play set.

Interesting to note that Wonder Woman isn’t in this piece, she had been cut from the World’s Greatest Superheroes assortment (along with Tarzan) that year. Mego likely did this to shift focus of the character on the 12″ Wonder Woman line they aggressively launched that same year.

For more on the Wayne Foundation please visit the Mego Museum Galleries.



AKA Brian. Curator/helper monkey on the Mego Museum. Webmaster/Creator of . President (and sole employee) of Odeon Toys. Freelance pop culture writer, toy historian and author of the book "Rack Toys: Cheap, Crazed Playthings" which is now available. Shoe size is 15 wide.