One of Mego's greatest action figure successes was its Marvel World's Greatest Super Heroes 8" In­credible Hulk. Based upon the character designs from the comic book ofthe same name, Mego's green goliath benefited from the hugely popular Incredible Hulk TV show. Starring Bill Bixby as Dr. David Barmer (name was changed from Bruce to David for the show), and Lou Ferrigno as the big green guy, the show ran for an incredible (no pun intended), five seasons between 1978 and 1982. This was unheard of then, as well as today, for a live action super hero adventure series. Mego quickly took advantage of Hulkamania by making sure retailers could order its 8" Hulk action figure alone, meaning that the figure had its own assortment and did not have to share carton space with puny figures such as Spiderman.

One of the biggest action figure mysteries that plague stupid little human collectors is why Mego did not produce a Dr. Banner action figure. While the late 1970s was not the time of the now standard industry practice of two-packs (even though Mego did experiment with two-packs in Europe), a Hulk! Banner set would have made an excellent store ex­clusive. Based upon Mego's policy of reusing older action figures, a Banner figure would have cost thecompany very little in tooling and would have most certainly been a smash with children. Toy executives often short change children by thinking that kids do not want to play with action figures based on characters that are female, bad guys (Hulk Stomp Bad Guys.'), and plain humans. While sales probably would have proven them right in most cases, a Dr. Banner action figure . would have been the big exception in that he is so integral to the whole Hulk mythos.