palitoy

AKA Brian. Curator/helper monkey on the Mego Museum. Webmaster/Creator of Plaidstallions.com . President (and sole employee) of Odeon Toys. Freelance pop culture writer, toy historian and author of the book "Rack Toys: Cheap, Crazed Playthings" which is now available. Shoe size is 15 wide.

1974: Mego got the heck out of Dodge

Mego Dodge City Play Set 1974 saw the introduction of what we like to call at the Museum “The Legends” period, meaning public domain characters from history or literature that Mego smartly put under the “World’s Greatest Super ______” umbrella. The first to launch were possibly the most successful, the kooky Mad Monsters and the…

1974: We never got the Bend N Flex Carry Case

Ok so it’s hardly a tragedy, but out of everything proposed for the World’s Greatest Superheroes for 1974  this was the only item  not produced and I  want one.  1974 was a crazy year for Mego and peoples with capes, we got two new waves including super heroines and vile villains for them to beat up. We got Batmobiles, Batcycles, Batcaves…

1974: Dinah-mite had a Snowmobile?

Mego Dinahmite Snow Mobile? We’re kicking off 1974 Week with a revised look at Mego’s offering for Dinah-mite, the company’s ambitious attempt to to gain ground in  the girl’s fashion doll market with this 8″ cutie. While the majority of Dinah’s items saw production, this repurposed version of the Action Jackson Snowmobile hasn’t surfaced in the…

The Mego Museum Revisits 1974

The Mego 1974 Catalog All this week at the Mego Museum, we will be adding content from the ground breaking 1974 Mego catalog, this includes new scans and some content never before seen on the site. World’s Greatest Superheroes, Mad Monsters, Dinah Mite, Action Jackson  and more surprises will be unveiled every day this week.

A New Foreign Mego Discovery!

Chivalry isn’t dead. Just when you think that you’ve seen it all, something new and undiscovered pops up. The fact that Mego collectors are still discovering things sometimes 35 years after the fact is part of the joys of the hobby itself. Today the Museum wishes to thank Gerhard for sharing with us this incredible…

An Interview with Marty Abrams Part 2

This 1974 Interview with then Mego president Marty Abrams is a new discovery here at the Museum. The second installment (You can find Part one here) speaks specifically to Abram’s philosophy on licensing, his past experiences and what he believes is a good license particularly Planet of the Apes, the Superheroes and his latest Evel…

An Interview with Marty Abrams Part 1

We here at the Mego Museum were excited to find this vintage toy industry publication interview with then Mego President Marty Abrams. This 1974 piece gets Abram’s opinions on the Toy Industry, Licensing and his vision of the future – specifically his then red hot Planet of the Apes license. Part two will follow next…

Bold Adventure, that’s my game

We had a smaller pic of it here for years but this morning we added this 1972 trade ad to the Action Jackson Gallery showing the tremendous TV push they gave AJ back in the day. Click on the link to see a larger view. We’re updating the Mego Museum Action Jackson Galleries all this…