(February 1974) NEW YORK-A switch to a “concentration” television advertising strategy scored gains for Mego Corp. and its customers in 1973. The change involved Mego’s spending less for TV than the year before, but-achieving greater in-depth impact in selected key markets. As a result Mego returned to the black, three of its products appeared on…
Category: mego corp
Galaxy of Adventure includes Mego Buck Rogers
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Today’s addition to the Mego Museum department store catalog archive is the second part to the two page spread with yesterday’s Micronauts page. It’s a whole page of Buck Rogers goodness. According to former Mego VP Bill Baron, Buck Rogers was actually a good seller for the World’s Greatest Toy company and that can be…
Enter a Galaxy of Adventure with Mego Micronauts
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I’m loving this addition to the department store catalog archive today because it’s a nice shot of the Mego Micronauts. It’s a wonderfully dynamic shot of the rocket tubes playset. Also neat is what appears to be an early Hornetroid prototype, which has a missile launcher in the front. For more on the developement of…
Mego Star Trek Returns Twice Plus Captain Action News
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A new addition to our growing department store catalog archive is this Sears 1980 Catalog Page featuring the return of the 8″ Star Trek line. Even though Mego had stopped producing the figures in 1977, they made a return to Sears by the late seventies on what many call the “Blank Back Cards” (check the…
MegoMuseum Takes a Look at Superman: The Movie
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December 15th, 1978 saw the release of the Richard Donner helmed Superman: The Movie, the world’s first (but definitely not last) comic book blockbuster movie. Mego Corporation, being the toy licensor for action figures was well prepared for this event and created a great deal of product to coincide with this fantastic opportunity. Having a…
Heroes World Ad: Mego Black Hole
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A fun ad in our Heroes world gallery today, this time it’s a wonderfully illustrated piece for the Mego Black Hole 12″ and 3 3/4″ figures. What’s best about this image is how sneaky they depict Ernest Borgnine’s character. Look at those shifty eyes, you know he’s up to no good. DUN-DUN-DUN! If this has…
The World of the Micronauts!
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Another beautiful addition to the Mego Museum Department Store Catalog Archive . The 1979 Mongomery Wards Catalog had an impressive selection of Mego Micronauts including the Rocket Tubes playset. Buy and Trade Mego Micronauts at the Mego Museum Forums, click here We’ve expanded the Mego Custom Universe at our forum, now will three individual Custom…
The Mego Superheroes Still Strong in 1979 Wards
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To start a new month off right why not showcase a beautiful page such as this in the Mego Museum Department Store Catalog Archive . The 1979 Mongomery Wards Catalog had an impressive selection of Mego Superheroes including the Elastic Heroes and the larger then life play set The Wayne Foundation. Buy and Trade Mego…
Mego Memories: Wolfman Christmas
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From 1974 Steve Banes opens a Mego Mad Monster Wolfman. Steve got all 4 of the Mad Monsters that year but this is the only one with a photo. He tells us he simply could not wait to have Wolfie kill G.I. Joe. Enjoy previous Mego Memories at the Megomuseum, Part 1 and Part 2…
Mego Planet of the Apes Store Appearance!
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An awesome submission from a great Mego fan today, a rare colour shot of a Mego Planet of the Apes Store Appearance. That wall of minty Treehouses is hypnotic… Here is another view from the Megomuseum Ad Archive. Megomuseum.com- The Web’s Greatest Mego Playset
