The Captain and Tenneil were FM radio sensations, interestingly enough the Captains Head was later used for Paul Stanley of KISS.
With Cher's rampant success, Mego learned the lesson that Celebrity-driven dolls could gain access with buyers into the 12" Girl's Fashion Doll market, and in '77 they amped it up.
Even though Hasbro released a Charlie's Angels doll of Farrah's character, Mego snapped up the 12" doll rights to the future Mrs. Lee Majors.