Mego of the Day: Franz Beckenbauer

Mego of the Day for Monday is Soccer Legend Franz Beckenbauer, a German exclusive most of us didn't know existed until we picked up John Bonavita's landmark publication Mego Action Figure Toys. Franz shares the same scale as Mego's other well known sports celebrity Muhamad Ali.

Obviously not a lot of us had a Franz Beckenbauer doll as a kid but there is still lots to discuss. Is this the first time you've heard mention of it? Is it on your wantlist? Does it interest you?

Tuesday's MOTD: Chopper from Starsky and Hutch

Mego of the Day: Ralph Malph

Mego of the Day series is the sidekick to a sidekick, Ralph Malph from the Mego Happy Days line.Pop into the Mego forum and share with us on this piece.

Did you have it as a kid? See it? Know of it? Is it in your collection now? On your want list? Do we need pictures of it's packaging in the Museum? Have you ever used it in a custom? Have you customized the character? Why wouldn't this make into your collection? Did you make funny caption pictures with it? Post pics, tell stories, say whatever, it's mego of the day.

Tomorrow's MOTD: Robin!

Mego of the Day: Baron Karza

Our second entry into the Museum Forums Mego of the Day series is the deadly Baron Karza, foe to Force Commander from the Micronauts line.

Did you have it as a kid? See it? Know of it? Is it in your collection now? On your want list? Do we need pictures of it's packaging in the Museum? Have you ever used it in a custom? Have you customized the character? Why wouldn't this make into your collection? Did you make funny caption pictures with it? Post pics, tell stories, say whatever, it's mego of the day.

Tomorrow's MOTD: Type 1 Kirk

1976 Mego TV Promotion Schedule!

Olmo Giovannini sent in this wonderful piece of Mego history today for the Megomuseum ad archive today, the advertising Budget.

As you can see the really big money was on the Mego Star Trek Line with almost five times the budget that than the World's Greatest Superheroes. I don't ever recall seeing a commerical for the One Million BC line however...

Eight point three million bought a lof quality airtime across the country in 1976.

It's a shame this doesn't list the cartoons Mego advertised on but the local markets is cool too. Click here to see a listing of cartoons with commercials from 1977.

World's Greatest Superheroes commercials ran year round according to this chart, whereas most of the other lines such as The Waltons would only see advertising in the fall/winter months..

You won't want to miss the Megomuseum this Friday, we'll be unveiling a really big thing. Trust me on this, it's very cool.

Mego Action Figures In Full Force in 1976 Sears Catalog

This interesting catalog spread from the 1976 Sears (Canada) Catalog prominently features the Mego World's Greatest Superheroes being sold with their "official outfits" (which are of course, closed out Action Jackson uniforms. Star Trek was still riding high while Planet of the Apes were going into deep discount, they would appear in Sears Canada catalogs until 1978, note the exclusive Horse, Wagon and Catapult set pictured.

For More Retro Christmas Catalogs check out the Mego Museum Catalog Archive

Discuss your favourite Mego figures or do some buying and selling at the Mego Forum.

Circus World Store 1976

During the holiday season, it's not hard to remember the long gone retailers of yesterday and we've added a real memory jog to the Mego ad archive today. It's a mall Circus World store and if you look hard, you might see something familiar in the window.