Wes's Mego Memories

Wes shares with us this happy moment from Christmas of 1974 where he received not only a World's Greatest Superheroes Robin figure but a Planet of the Apes Soldier Ape as well. Nice stuff Wes!

Enjoy previous Mego Memories at the Megomuseum, Part 1 and Part 2 are full of vintage coolness. Got a pic to donate? Send it on down!

Canadian Buck Rogers Star Fighter

Mark sent in this great Canadian Grand Toys version of the Buck Rogers Star Fighter today, a truly hard to find piece.

Other Mego Rambling:

Tom posted his exhaustive collection of Mego meet Photos.

An extremely rare Kresge Carded Shazam is on Ebay.

Cool Customs this Week:

Sabretooth by Jason

Mack the Knife!

Mike Rogers went to town with these amazing Emergency customs.

Mego Meet 2008 ReCap Part 3 Seminars and Toy Displayhttp://www.megomuseum.com/megomeet/megomeet2008.jpg

Like every year, folks from the Museum community step up and offer to run Mego Seminars in order to provide entertainment for the day. This also helps to thin the crowd down at the dealers area, so it's really win/win. This years seminar's included "Mego Mythbusters" headed by yours truly, Dave always gives me the early class after a pub crawl so he's a lot like my guidance counseller. Dave followed up with an Accessory Check talk based on his tireless efforts in that department.

After our group photo, Doc Mego discussed EMCE toys to a standing room only crowd, the final seminar was the Custom Q & A headed by a foursome of well known Museum customizers, which is always well attended.

In the midst of all this, Chris Johnson's Megomeet exclusive figure "Mighty Mightor" went on sale and sold out. Chris always takes these projects on himself and we're glad he does.While the day was winding down with our Custom Auction and Bandwidth Raffle (both great big successes, thank you very much) I decided to take a look at the epic toy display that was on the upper level.

John Santori provided this fantastic Star Trek bridge for our centerpiece this year and it was well appreciated. I was really smitten with the attention to detail here.

Ray Miller provided a beautiful display of Mego Micronauts including some rare prototypes from the Lords of Light line. Micronauts don't get enough love at Megomeet, so we're lucky to have Ray.

The rest of the display room was no less impressive, with an assortment of rare 3 3/4" figures provided by Chris Johnson and of course, an 8" display that is unmatched.

Finally the hall was home to the selections from the 1978 Project, that Scott tirelessly worked on all weekend. There was also space to some of Mego's rarer items including a horse display that was pretty impressive.

Eventually it was time to pack up, have our well attended annual meal at Undo's and head back to the Mego Suite andbegrudgingly say our goodbyes. We made a few new friends this year and that's what this is all about. Mego Meet 2008 was another roaring success and a tremendous reflection of all the good people that I'm happy to be affiliated with.

See you next year!

Mego Meet 2008 ReCap Part 1 Friday Night Set Up!

It's crazy to sit here and think that the fourth annual Mego Meet has come and gone already but that's really what happens when you're having a good time. There are a couple of constants at Mego Meet such as the weather will be boiling hot in West Virginia, the Mego Suite won't close until the birds are chirping and the atmosphere will be intoxicatingly positive. The other variable to it's success is change, new faces every year makes for an interesting mix of people.

Friday night set up was brisk as usual with folks unpacking, while talking and of course wheeling and dealing with another. While I cut out early to relax from an abnormally long drive, luckily Scott Adams captured the action in this cool video to his wife.

Soon after, the group headed back to the fabulous Wheeling Super 8 to the Mego Suites (graciously hosted by Paul and Chuck) to catch up with old friends and make some new ones. I haven't stayed up that late since my kids were newborn.

Coming Up Next: Mego Meet Part 2 The Dealers Room

Mego Meet Trading Card Revealed

It's Davey Crockett, king of the wild frontier (Now I have that song in my head, great) our latest trading card which will be given out at this weekend's Mego Meet convention. (For more info on that click here) The image as always, was rendered by our own Scott Adams (who will be on hand at the meet showcasing his Dida displays) and the cards publication was sponsored by Brian Kingsbury AKA Adam West on the Museum Boards.

There is one more card to be revealed and I'm sure lots of updates from the floor of Megomeet, so if you can't attend, please stay tuned.....

Mego Memories: Mego Apes

Betsy opens a Mego General Urko in this great bit of vintage toylove. Betsy also got a Mego batman and Robin this year and a long friendship with Evel Knievel ensued..

Enjoy previous Mego Memories at the Megomuseum, Part 1 and Part 2 are full of vintage coolness. Got a pic to donate? Send it on down!

Mego Invites You On A Journey That Begins Where Everything Ends

In 1979, Walt Disney sent out a press kit for their upcoming block buster film "The Black Hole" included in this was a specially made Mego Toys Catalog for the event. Full of items that were never produced, we are happy to show case it for the first time.

Check out the 1980 Mego Black Hole Catalog.

One week until Mego Meet, hope to see you there.

The Results are in!

The votes have been tallied and the results for the 1978 RE: Imagined contest are in. Come check out what the panel of judges which included two former Mego employees had to say.

Then if you haven't already come see all the entries at the Mego Forum, there is an intoxicating amount of talent and imagination put into all of these. Well done, everybody!

Less than one week until MegoMeet, this year's Mego Convention, hope to see you there.

The Mego Corp 1960 Catalog

A new entry into the Mego Library today, this time it's something rarely seen or talked about. Before they were the World's Greatest Toy Company Mego was an efficient company that sold modestly priced toys in something called "The Basement Department".

For a small company, they could provide an entire toy department with what needed and it's an interesting and terrific piece of Mego history.

Check out the 1960 Mego Toys Catalog

Browse the Other Mego Catalogs in the Library.

Then join us in the Mego Museum Forum, the largest and friendliest forum of it's kind on teh interweb.

EMCE Toys presents the Gorn!

I'm a bit behind but Mego Museum Community members have been buzzing about the new photos of the EMCE Gorn figure from the classic Star Trek series. You can almost hear him hissing.....

Nate posted this fun scene using this transporter room diorama recently and it's this week's custom spotlight.

These are just some of the items available in this years Mego Museum Raffle (which goes to support our bandwidth) Check out the rest here.

The Museum Raffle will be drawn at Mego Meet this June, hope to see you there!

Final Date for 1978 Entries

Today is the closing date for the Mego Museum's 1978 Re:Imagined project, so if you have projects/concepts today is the final day.

The entries will be judged by two members of the MegoMuseum Forum as well as two former Mego Employees, the selected pieces will then be included in our 1978: Re Imagined Catalog to be published later in the year.

Check out all the Entries Here

Two Weeks Until Mego Meet the fourth annual Mego Convention.

The Waltons Go To Oz

Wonderful catalog spread today just added to the Mego Museum Department Store Gallery, this time it's a spread for the Walton's and Wizard of Oz. It's rare to see a back view from the Walton's farmhouse so I thought I'd showcase it here.

I'm not sure what John Boy is doing....

Lex Luthor Source Art Discovered

Chris Franklin has made another discovery in sourcing the origins of Mego packaging art, this time with the 1978 Superman the Movie Package.

It seems Lex is from the classic Treasury Edition Comic "Superman VS Spiderman" which of course our own Scott Adams paid tribute to with our Superhero Checklist Trading Card:

View more of these discoveries at our Comic Book Origins Section.

Speaking of Superheroes: Be sure to check out World's Greatest Toys Blog today, which has a funny and insightful tribute to Captain Marvel entitled "Mego Shazam Hanging by a Thread"

8 Reasons to Attend Mego Meet 2008

With this year's fourth annual Mego Meet Convention fast approaching and looking like it'll be a great event, it was high time to extoll the virtues and give reason to those uncomfortably sitting on the fence about attending.

1) The Official Keychain : Thanks to the ferocius generosity of Mike Conlon, Megomeet attendees get a free MegoMeet/Mego Museum key chain this year. This thing is sweet too, a lot of love went into it. So much so you won't want to actually use it but will likely keep it "MIB"

2) Dealers Room : This should come as a no brainer, our dealers room has been for the last events an incredible concentration of toys produced by Mego Corporation, along with replicas, mego-esque items and enough customs fodder to keep you going for the rest of the year.

3) Full Frontal Nerdity : One should never discount the euphoria of being a room of people who totally get it, people who hear "Type 1 and Type 2" and don't think it's a discussion of diabetes.

4) Panel Discussions: Guest speakers talk about Mego centric topics, this year's speakers include Dr. MEgo AKA Paul Clarke who will discuss EMCE toys "Planet of the Apes" and "Star Trek" lines.

5) It's in a Toy Museum!: The Kruger Street Toy Museum is an attraction in itself and a great place to take break and wander. Also it's a completely family friendly venue.

6) The Mego Display: Each year a wonderful display of Mego is put up at the Kruger museum, MIB, loose and custom items are on display. Even if it doesn't inspire you to spend, you can soak in the trip down memory lane.

7) Exclusive Figure: Like every year, Chris Johnson has put together a new exclusive for the event. Click here to read the announcement of this year's figure.

8) Mego Museum Raffle: You don't have to attend to get in on the Megomeet raffle but it sure adds to the fun. Great prizes are being added each day, check it out.

So there you have it, 8 reasons to attend Mego Meet, a celebration of the World's Greatest Toy Company, hope to see you there this June.

Mego Meet Website

A Salute to Mego 12" Batman

The 12" Mego World's Greatest Superheroes are often overlooked and that's a shame because they are well made toys with a lot of fun variations. The 12" Heroes began in Canada, when Parkdale Novelty CEO Morris Kotzer created the line by ordering the minimum. The first 12" Batman is largely the most familiar as he is rather common due to Parkdale having overstock up until the 80's.


The first 12" Batman has a unique head sculpt that was more realistic than his 8" WGSH counterpart.

While his gloves were of similiar material, his cape was a shiny vinyl and belt was merely sewn on.

The rest of this series was rounded out by Spider-Man, Superman and Robin who was 9" tall.

THe figures utilized "Skinny Bodies" that were also used for celebrity figures like Captain And Tenneil.

The artwork on the from utilized the 8" Packaging stock art which was actually dating back to the 1960's. The heroes heads in the bubbles can also be seen in the 1976 DC 8" card art.

The back of the box utilizes much of the same art seen on the original solid boxes.

The notable distinction being the crudely traced swipe of a Jim Aparo Batman from Detective comics 443 (thanks to Chris Franklin for that tip)

In 1978, Mego began to solicit the 12" line across the world, packaging for the 12" heroes can be found in UK, Italian and French packaging.

There is even a second release of this figure that believed to sold to the American market.

This second release of the 12" Batman has a new image of the caped crusader and the smiling hero head bubbles are taken from the 1979 DC comics 8" hero card.

It's interesting to note that the Batman figure has a small emblem, this is a legitimate variation and only seems to happen with this box.

There is an Italian version of the packaging as well but it seems Mego corrected the sticker problem by that time. This version of Batman has a cloth cape as well.

It's largely thought this figure was released in the US for a brief time before Mego decided to finally release a 12" Batman.






The back of the box uses the popular Neal Adams Batman that is also seen on the Japanese Popy Batman box.

Mego actually used that image of Superman in ads to promote the WGSH and who doesn't love that happy skipping Robin?

While the Superman box in this series recieved new artwork, there has never been a sighting of a revised Robin box although by this time Mego had swapped out the original 9" Robin and added a 12" figure.

In 1979, Mego finally embraced the 12' line in America, Fly away action was introduced to combat Remco's line of Energized Superheroes.

Magnetic Batman received not only a new muscular body but a revised head sculpt, man was he PO'd looking. This was possibly the most comic accurate Batman figure Mego produced.

Both Batman and Robin were given Magnetic hands and feet, a wonderful concept that had many Batman figures hanging from fridges.














The back depicted happier times with the Dynamic Duo as they hang from a girder. Mego made a big splash about these figures with TV and comic book advertising.

This line was sold in Canada well although boxed Grand Toys versions are hard to find.

What's interesting to note is the Magnetic concept only ran one year and didn't appear to succesful, by the 1980 catalog Mego was marketing the figures without the magnetics and in new packaging.











These figures represented the end of the 12' line for Mego.

The box is now a sharp purple and the flap now protudes the reverse of the other packaging. Fly Away Action is now written on the packaging.

The box has a stark feel to it, almost symbolizing what was going on at Mego at the time, a company who by the early 80's had lost a great deal of it's creative energy.

It's interesting to note that these Purple boxed Batman figures are incredibly rare with only four known specimens reported. One of which has a sewn on vinyl belt, so a variation abounds.

Mego must have shipped these out in very limited quantities, they were advertised until 1981.




The back of the box recycles the wonderful neal Adams Art used for the Wayne Foundation Playset as a cheery dynamic Duo going flying off somewhere.

In 1982, Mego pulled the 12' Heroes, although their tenure in the US was brief, it did make for some memorable and interesting figures while it lasted.

For More Info, check out our 12" Mego Superhero Gallery.

Buy, Sell or Trade Mego Superheroes at the MegoMuseum Froums.

1978 Project: Mego Employee Panel Announced, Final Submissions due by May 20

Hey everyone! Our deadline of May 20th is fast approaching.

We are excited and proud to confirm that former Mego R&D employees Harvey Zelman and Tory Mucaro will be on our panel evaluating and offering their insight on submissions.

The catalog lineup will be announced May 21st. The selected submissions
will be displayed and photographed at Megomeet so remember to make sure you give yourself enough time to get them mailed to me by May 30th. After that, they might not make the event. (June 6-7)

Everyone who has submitted should contact me for a shipping address. You can ship them whenever you want, just make sure they are in my hands no later than May 30th.

Remember to make sure there is a note in that that gives all the information on the figures, and on who you are, complete with return address. Also remember, you are responsible for return postage, so you might want to toss in an MO, or cash or something that will cover the return trip.

Not exactly sure when the catalog will be complete, but we plan on locking Scott up in the Museum basement until he completes his task.

Check out all the submissions in the 1978 Forum.

At World's Greatest Toys Benjamin is showcasing images from the 1979 Mego Annual Report, if you don't click there and check it out you lose your status as a Mego Collector. That's right, we're pulling your union card, we can do that.

Mego Museum Cards Go West

Scott has unveiled the two new Mego American West trading cards currently available, Cochise (which has never been revealed before) and Will Bill. Check them out here.

Trade Cards at the Megomuseum Card Forum.

Mego Star Trek Headquarters

This stunning piece of artwork is the from the Mego 1980 Toy Fair Showroom and is courtesy of Heroes West Coast. One can only imagine what the rest of that show booth looked. Click on it for a larger view.

Check out the MegoMuseum Star Trek Gallery if you're so inclined

Portrait of the Mego Penguin done in Magna Doodle

This portrait of the Mego Penguin figure was done by World's Greatest Toys scribe Ben Holcomb on a Magna Doodle. There is no more fitting canvas for a Mego product than on another Mego product.

Great OA! Paul made this neat Guardian figure from the Green Lantern, check out all the new homemade heroes in the Finished Custom Section of the Museum forums.

Check out the Mego Museum Blog tomorrow for a very rare, never before seen display piece from the 1980 Mego Toy Fair Show Room.

Concentration Strategy Scores Gains for Mego

(February 1974) NEW YORK-A switch to a "concentration" television advertising strategy scored gains for Mego Corp. and its customers in 1973.

The change involved Mego's spending less for TV than the year before, but-achieving greater in-depth impact in selected key markets. As a result Mego returned to the black, three of its products appeared on the Toy Hit Parade during the year, and its customers are said to have had a highly successful year with the line.
The concentration strategy was developed with the aid of Ed Libov Associates, New York, a full service broadcast advertising agency that specializes in spot TV for consumer products and retail chains.

It involved cutting the number of markets on Mego's media schedule from 69 to the 23 that account for the "lion's share" of sales; shortening the campaign from 24 weeks to 16, and positioning each spot on the schedule in order to better reach the key target audience.

'You Can Control Position'

"There's a myth among spot TV advertisers that you can't control position if you get a bargain on the air time," says Libov. "The fact is, you can. And if your resources are limited, you must."

The key to positioning the Mego spots, he says, was to combine "early fringe" and "prime-access" time with children's A.M. time, heavily weighted toward "early fringe," when most school-age children are watching.

The target audience for Mego mer chandise, Libov notes, is the "plus five to nine-year-old, who's in school during most of the children's time. 'Early fringe' and 'prime-access' may appear to cost more, but the impression on the target audience actually is more effective. "

The schedule also used network TV time to reach those markets not covered by spots.

Sales-to-Ad Ratio Doubles The new approach led to increases in Mego's sales and profits, and its sales-to-advertising ratio nearly doubled, according to Neil B. Saul, vice president of marketing. Three Mego products, Dinah Mite, Lainie and World's Greatest Super Heroes, became best sellers.

Until 1971 Mego had largely been known as a supplier of imported toys and dolls in the 88 cents class, and its promotional strategy had been built around that fact. That year the company introduced Action Jackson, an action doll in the $2 to $3 class, and backed it-with a $2 million "shotgun" TV campaign. The following year Mego added many Action Jackson tie-in items, and planned to repeat the same kind of TV approach.

"We tried too many things at once," Saul concedes. "Too drastic a change in company identity, too many new products at once, and too much of the wrong kind of TV." Bearing him out was the company's track record for the year-a loss, a poor sales-to-advertising ratio and spotty retailer success.

Late in 1972, with Ed Libov's aid, Mego adopted a new strategy of extreme selectivity in marketing and new product introductions and concentration in its advertising. While the planning was begun in '72, it bore fruit in 1973.

"We began with the conclusion that Mego is Mego and not Mattel," Saul states. "The line, however good, was small, distribution was limited, and obviously so were the funds available for advertising."

"Rather than try to outgun the big names in the TV toy business," he continues, "we instead settled on the more modest, but more realistic, goal of supporting the customers we had with TV advertising, and making sure the line was profitable for us and our retailers. "

"We'll be advertising more in '74," Saul says, "but we'll retain the concentration strategy and possibly refine it still further.

Neal Saul left Mego for Azrak-Hamway/Remco in 1975. For more vintage mego articles please visit the MegoMuseum Ad Archive.

Galaxy of Adventure includes Mego Buck Rogers

Today's addition to the Mego Museum department store catalog archive is the second part to the two page spread with yesterday's Micronauts page. It's a whole page of Buck Rogers goodness.

According to former Mego VP Bill Baron, Buck Rogers was actually a good seller for the World's Greatest Toy company and that can be evidenced by it's appearance in three Mego catalogs. It's also a crazy fun line to collect now and very affordable.

The playset featured here isn't by Mego, it's another Sears exclusive most likely made by Tara Toys (See Monday's Hulk update) and was also sold with Star Wars figures.

Explore the MegoMuseum Buck Rogers Gallery today and don't forget to check out the Prototype Twiki Page.

This Week's Custom Spotlight

Speaking of television Science Fiction, Museum Member Drwhofan74 has created an 8" custom of Tom Baker era assistant Harry Sullivan (played by the late Ian Martyr) and it's pretty darn terrific!

Mego Meet Quickly Approaches

The fourth Annual gathering of Mego Collectors is quickly approaching, be sure to come check out the official Mego Meet Website to see what it's all about. Hope to see you there!

Enter a Galaxy of Adventure with Mego Micronauts

I'm loving this addition to the department store catalog archive today because it's a nice shot of the Mego Micronauts. It's a wonderfully dynamic shot of the rocket tubes playset.

Also neat is what appears to be an early Hornetroid prototype, which has a missile launcher in the front. For more on the developement of the Hornetroid check out this article by Ray Miller.

Early Birds aren't just for Seniors dept.

Cast Away Toys is offering an Early Bird Special on their upcoming Captaion Action and Doctor Evil figures, you not only get to be the first kid on your block with them but they'll be all variant and stuff. Read more here....

Mego Star Trek Returns Twice Plus Captain Action News

A new addition to our growing department store catalog archive is this Sears 1980 Catalog Page featuring the return of the 8" Star Trek line. Even though Mego had stopped producing the figures in 1977, they made a return to Sears by the late seventies on what many call the "Blank Back Cards" (check the Museum Star Trek pages for more info).

You'll also notice a weird playset on this page, it's actually a recording studio playset for 12" Fashion dolls that has been all "spaced up" so to speak and is not a Mego product.

Speaking of Star Trek returning, our own Roberto (Aka Blue Meanie) has shared some terrific photos of the EMCE toys Star Trek display at this past weekend's New Yory City Comic Con, click here to see more.

Roberto also reports on the Cast-A-Way Captain Action display at last weekend's Comic Con and was very impressed, check out his thoughts on Captain Action, Doctor Evil and the Phantom here.

Quick Mego Superfriends to the Hulk Hideaway!

A new addition to our growing department store catalog archive is this neat spread from the 1980 Sears Wishbook depicting the Heroes hiding out in the Tara ToysHulk Hideaway playset.

I love the Hulk transformation chamber in this piece so I've added a better look, you even get a cardboard Bruce Banner.

You'll also notice the Empire Toys Hulk Helicopter in the top left and the rest of the merchandise on the page is related to the Mean, Green one himself, due to his "Incredible" popularity on the small screen at the time.

Speaking of Mego Superheroes, be sure to check out Benjamin's World's Greatest Toys blog where he has been obsessing over vintage price stickers and department store catalogs, an awesome combination!

Captain Action Returns!

This great image of the upcoming Cast-A-Away Toys Captain Action and Doctor Evil figures was in my box this morning. This anticipated new 8" series will be on display at this year's New York Comic Con. For more infomation on this and other lines, check our Replica Forum.

In other news, the first Dida display sets are starting to ship, for more on these cool customizable "displaysets" check out Dida Displays dot com.

MegoMuseum Takes a Look at Superman: The Movie

December 15th, 1978 saw the release of the Richard Donner helmed Superman: The Movie, the world's first (but definitely not last) comic book blockbuster movie.

Mego Corporation, being the toy licensor for action figures was well prepared for this event and created a great deal of product to coincide with this fantastic opportunity.

Having a good relationship with DC Comics meant Mego had plenty of reference materials from the film itself.

Former Mego Designer Harvey Zelman elaborated in his interview " I remember sitting down with everybody and they lined up all the still frames from the movie and we got the insight of what was going on. Sitting there in the meeting saying: OK, we gotta do a Fortress of Solitude, we gotta do this, we gotta do that"

Evidence can be seen from Mego Designer Vinny Baiera's production notes from one of those meetings, the notes mention that the "New Movie Line" would feature and "Ali Size" (10") Chris Reeve, a Krypton with Space Ship playset and a series of action figures that would be 12.5" tall.

While most would have imagined there would be additions to the 8" World's Greatest Superheroes line, Mego President Marty Abrams had an inclination to produce figures in 1/6th scale for movie characters.

Harvey Zelman explained this philosophy to the Museum "You got a lot more for a 12" [figure] than you did an 8" figure. [Abrams] wanted more detail to the outfits, when you did a 12.5" figure you did nice, dressy outfits whereas the 8" were [not as nice]. "

Mego ordered six headsculpts from toy artist Ken Sheller, they included a Reeves Superman, Jor El, Lex Luthor, General Zod, partner in crime Ursa and his silent henchman Non. It's not known why the latter two were not released maybe Mego was made aware that much of their contribution to Superman The Movie would be put into the sequel (The majority of Superman 2 was filmed at the same time as the original) but in the end four 12" characters were released.

Mego was optimistic about the line and Marty Abrams was especially impressed with Sheller's work, as Mr. Sheller relates "when I delivered the six wax heads, I recall that Marty (Abrams) was so happy to have them that he held up the Chris Reeve head, looked at it, said "he looks great Ken!" and then gave it a big kiss. He did this probably for two reasons. One, he liked the head alot and two, he had to get on a plane to Hong Kong right away with them, and I'm sure that he was very happy that I made the deadline."

Only the Christopher Reeve Superman Figure bore both a head sculpt and outfit that matched the movie character. The rest of the line had outfits that followed the directive of their comic counterparts. It's not known why Mego chose to do this, it may have involved rights to the movie costumes or the fact that the company simply felt the movie apparel wasn't "toyetic" enough. Certainly in the case of Lex Luthor this is true, most would prefer purple and green to one that resembled Hackman in the movie.

Mego also pitched a playset for the 12" line that would include different scenes from the Movie, the playset though not released seems to have gone through several transitions and can be seen in great detail at it's new gallery page.

Mego also added new characters to their fledgling Pocket Super Heroes line in the guise of Jor El, Zod and Luthor. These figures appeared rushed as did their resulting generic packaging and were not good sellers for Mego.

Later revisions to the Pocket Superheroes packaging would still show the movie trio but they were not produced past their initial run.

Mego also pitched two playsets for this line, both movie based The Fortress of Solitude and Earth Quake sets were clever recycling of old "Comic Action Heroes" molds that made sense but buyers balked at the concept and both were not released.

In the end, the man of Steel movie merchandise did not fly for Mego. Former Mego VP Cindy Schriebman explained in a 1982 newspaper interview "Superman didn't increase sales for us" she added "It came out at the time of Star Wars and other blockbusters. It was a question of vying for dollars for action figures."


Today, the Mego Superman line is somewhat underrated, the Pocket Heroes can be found MOC for under $20 and the high quality 12.5" figures are somewhat under appreciated for what they are. We are pleased at the Museum to debut our new galleries for this line:

Superman Lex Luthor Jor El General Zod Unproduced Playset